Maes' Cheers

Brand activation
2016

It can be difficult to meet new people, whether you are new in a city or if you just want to do some new encounters. While real social interactions are declining between people, Maes proposes to recreate the link with the Maes' Cheers, in partnership with Figibox. Figibox is an app that allows the user to leave a public or private message (text, photo, video, links...) in a specific location. The recipient must be at this location to open the message intended for him or her.

Maes' Cheers is a project developed as part of my studies at the College of Advertising and Design of Brussels (CAD). Sadly, the figibox app no longer exists.